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Lessons learnt from applying a human-centred design process to develop one of the largest mobile health communication programmes in the world

Publication Year: 2022
Contributing Organisation: Johns Hopkins Bloomberg ,School of Public Health.
Authors: Sara Chamberlain, Priyanka Dutt, and Radharani Mitra
Learning Themes: Global Health

‘Design with the user’ is a guiding principle for creating digital solutions to solve systemic developmental challenges. According to this principle, digital solutions are more likely to be effective if the intended users are involved in the design process, thereby rooting design thinking in a human-centric approach that seeks
to understand their characteristics, needs and challenges. However, few examples exist for human-centred design (HCD) processes being successfully applied in low-and-middle-income countries to create digital health interventions that achieve both scale and sustainability. This paper describes the application of a five-stage
HCD process to develop a suite of mobile solutions to improve reproductive, maternal, neonatal and child health in Bihar, India, and discusses lessons learnt.

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